Sojo opticians Elche

A contemporary-styled redesign for an optician’s.

The Sojo opticians is located on one of the most significant streets in the centre of Elche, and as such the façade needed to be just as important.

Enhancing the existing pillars in the central space with a series of illuminated curved shelves, the striking final look of the shop-floor entices pedestrians in off the street, yet hides the workshop area.

Golden reflections increase the feeling of space and the mosaic-style floor tiles maintain a clean, classic optician’s ambience, but with a unique, innovative edge.

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